New Science to Script podcast featuring the Footprint Coalition added to SoundCloud

Michael Graf, WID’s Science to Script writer in residence (2021-2022)  interviews Rachel Kropa and David Lang from the Footprint Coalition. The Footprint Coalition invests in high-growth, sustainability-focused companies. They make charitable grants to non-profits that advance the adoption of environmental technology.

Science Explains Why We Have Favorite Colors

Through a series of lab studies between 2010 and 2017, Karen Schloss, PhD and her collaborator, Stephen Palmer PhD, a researcher at UC Berkeley, set out to find out why we like certain colors more than others.
They hypothesized the Ecological Valence Theory (EVT), which they describe in their 2017 paper as the theory that “…people like/dislike a given color to the degree that they like/dislike all of the objects and entities that they associate with that color.”

Two UW-Madison teams chosen 2021 WARF Innovation Award winners

Shaoqin “Sarah” Gong, professor of biomedical engineering; Zachary Morris, professor of human oncology; biomedical engineering postdoctoral researcher Ying Zhang and human oncology researcher Raghava Sriramaneni win one of the WARF Innovation awards for their work, Nanoparticle to Render Tumors More Susceptible to Treatment.

WID alumnus awarded first AAAS Science & Technology Policy Fellowship in the U.S. Department of the Treasury

WID and Saha Lab alumnus, and current postdoc at the Morgridge Institute for Research, Amritava Das anticipates that he will put his engineering and bioscience training to use exploring the sometimes knotty connections between science, national security, and finance.

Researchers use virtual reality to demonstrate effectiveness of 3D visualization as a learning tool

Researchers from the Neuroimaging Center at NYU Abu Dhabi (NYUAD) and Dr. Karen Schloss from Wisconsin Institute for the Discovery at University Wisconsin-Madison have developed the UW Virtual Brain Project, producing unique, interactive, 3D narrated diagrams to help students learn about the structure and function of perceptual systems in the human brain.